Clé de Peau Teams Up with Amanda Seyfried

Achieving luminous skin may take some work for most of us, but Amanda Seyfried always makes it look totally effortless. And when luxe Japanese skincare line Clé de Peau Beauté tapped the actress as their new spokesperson back in October, we couldn’t wait to see the images! Now, the first round of ads has been released and they do not disappoint. Shot by British photographer David Sims, the campaign features a glowing Seyfried, looking radiant in minimal makeup and flawless skin. Amanda, who started modeling at age 11, is the first celebrity to be touted as the face of the Japanese brand, which comes as no surprise to PEOPLE–after all, she was named one of the Most Beautiful People of 2010. We think this is a beauty match made in heaven. Click through the rest of the campaign images below and tell us what you think. Do you love Amanda’s new ads? –Kim Peiffer